AMIN Member Benchmarking Tool Overview Webinar
July 11 @ 1:00 pm - 2:00 pm
Please join AMIN peers for an overview of the AMIN Benchmarking Tool – designed to aggregate & anonymize data from AMIN agencies, and provide benchmarks including CPM, CTR, CPC, and CPA.
The benchmarking data can be filtered by industry, B2B vs B2C, and will show benchmarking metrics for each channel & tactic.
All AMIN agencies that are interested in contributing data to the tool will be able to access the benchmarking metrics via a web-based interactive dashboard.
This webinar will include a demo of the dashboard, along with details about the data sharing process presented by Timothy Schatz of H/L and Alex Cullen of KC Truth.
*The audience to most benefit would be media and analytics disciplines, but all are welcome.
AMIN Members, RSVP HERE