Build it or buy it — Know when to outsource your marketing versus keeping it in-house
July 21, 2022
Every marketer, at some stage or another, weighs up the pros and cons of outsourcing their company marketing to an agency, versus the merits in hiring the people and capabilities to handle it all in-house.
What’s Happening Now
A Shift in Marketing Spend: Brands Investing in Talent Attraction and Recruitment Campaigns – Global Agency Network Weighs In
The COVID-19 pandemic left an indelible mark on businesses worldwide, and employee retention and talent attraction was far from spared. According to a recent survey of the Advertising and Marketing Independent Network (AMIN) Worldwide*, a staggering 93% of employer branding [...]
Stone Ward Invests in the Future of Arkansas Students Who Share a Passion for Advertising and Graphic Design
Stone Ward, an Arkansas-based full-service advertising firm, is investing in the future of high-school students who have a passion for advertising and graphic design in a unique partnership with the Little Rock West High School of Innovation (LRWHSI). Over the [...]
New AMIN Member Agency: Brandigo China
The AMIN Worldwide APAC team are thrilled to announce our new China member, Brandigo China, a Shanghai-based full-service agency with a team of around 15, servicing local and international brands including Costco, Henkel, DSM, Boeing, Grace Chemical, Chemours, National Instruments, [...]
