Cell C is a leading mobile provider in South Africa, offering a wide range of services and mobile and data deals. Next Solutions is the management company of Cell C GetMore, the cellular provider’s value added customer benefit programme.
The challenge:
To engage and communicate with Cell C GetMore members to ensure they continue valuing the programme, using the benefits and are retained as members.
Our solution:
Development, management and implementation of the GetMore integrated marketing strategy, including the GetMore website, sales marketing campaigns, member engagement and direct marketing, social media management and retail campaign management.