GLG WINS A GOLD ADDY AT THE 2020 ADDYS AWARD
The Garrigan Lyman Group (GLG) has won a 2020 Gold ADDY Award for outstanding work on behalf of MOD Pizza. The American Advertising Awards are the advertising industry’s largest and most representative competition, attracting nearly 35,000 entries every year in local AAF competitions.
GLG won its Gold ADDY in the Sales & Marketing – Collateral Material – Publication Design category. The Book of MOD was written and designed for employees (aka the MOD Squad) as a way to connect with the story of who MOD is, how it came to be, and how each MOD Squadder can uncover their own inspiration and tap into their own abilities to make a positive impact in the world.
Artwork includes hand-drawn illustrations, photographic collages and graphics, iconography, and graffiti — intentionally disparate media that hang together under the MOD umbrella of self-expression.
MOD celebrates a spirit of individuality, teamwork and service, and you can see it in the book’s design.