https://www.campaignindia.in/video/bajaj-electricals-takes-the-animated-route-to-depict-real-life-stories/437784

The Challenge Maintain Bosch’s market share with a premium product line in a price-driven, low-involvement category. The Insight People interested in the Bosch brand instinctively pursue a high degree of quality in their lives. The Idea Bosch celebrates the people [...]