Agency Spotlight

Harper Digital

1H Park Avenue, Takapuna, Auckland NZ 0622

Interviewee

Matt Moore

Managing Director

Matt Moore is a dynamic leader in the advertising industry, with over 20 years of experience shaping brands and driving growth across the Asia Pacific region. As Managing Director, he now leads his third agency in the region, bringing a wealth of insight, strategic vision, and a proven track record of success to the role.

Name 1 fun fact about you, your agency, or market, that people might find interesting?

Apart from the bunny as a logo? All our people are based in our 114 year old villa converted into an office in Takapuna Beach

What were your two greatest accomplishments of 2024/2025?

Firstly surviving the past 18 months of some of the most difficult economic market conditions in NZ since the GFC. Launching our sister company (harper.plus) specialising in enabling kiwi businesses through automation

Name the best things about being an Indie! (Independent Agency)

You can choose which clients to work with.

What do you wish clients could better understand to get the most out of their agency partner?

We exist to help them win.

What does AMIN’s Mantra, “You’ve Got Allies”, mean to you in your own words?

Looking forward to learning from others about what makes their agencies great and hopefully working alongside them.

What inspires you most as we move into 2025?

Given we are in August, I’m going to look into 2026 and hoping to see the NZ economy rebound and we are in a great position to capitalise.

Would you rather be transported 500 years into the future or 500 years into the past, and why?

I guess that depends on where you land! 500 years ago, there wasn’t a whole heap going on in NZ!

Your Network Of Allies

With AMIN, you don’t have to go it alone. You can gain global and local insight, tap into extensive industry experience, find help on the ground in major markets across the globe and, crucially, stay up to date on emerging trends. You can even have an opportunity to gain new clients. All of this is within reach – quickly, seamlessly and efficiently.

Work with Global Impact

See and learn from the thinking and work that is driving client success across the globe. From the shelves to the climate, AMIN agencies are making a difference for each other and an impressive list of clients.