Fairmont Restaurant Branding

Challenge

Create a name, identity, and menu set for Fairmont Istanbul’s most exclusive Turkish dining experience.


Solution

Inspired by the turn of the century Turkish singer Safia Ayla, we developed a brand with strong deco roots yet full of modern flavor.

aila_menu_intro_english_s

Wooden menu with brass etched cover plaque and opening message.

aila_menu_open_english_s

Menu content is presented with elegance and sophistocation.

Impact

US