When COVID-19 hit, we saw the dedication of everyday heroes like sanitation workers and how they are often under appreciated.
Solution
With McNeilus, one of the largest manufacturers of refuse vehicles, we created a social/paid media campaign to show our appreciation.
"Thank You" social media video
"6 A.M." social media video
Thank you gifts for sanitation workers
Impact
We’re incredibly proud to have played a role in bringing the campaign to life. Thank you to McNeilus and to everyone who went into action to thank these heroes. But mostly, thank you #WasteWarriors!