Fairmont Venue Branding

Challenge

Create a name, identity, and menu set for Fairmont Istanbul’s most exclusive Turkish dining experience.

Solution

Inspired by the turn of the century Turkish singer Safia Ayla, we developed a brand with strong deco roots yet full of modern flavor.

Wooden menu with brass etched cover plaque and opening message.

Menu content is presented with elegance and sophistocation.

Impact

Numerous referrals to other 5 star hotels.