EpiCor: The Future Is Fermentation

Challenge

How does a new dietary supplement ingredient that is clinically proven to help strengthen the immune system, compete with Kombucha?


Solution

KC helped roll out a robust B2B campaign, getting the word out about this unique, trend-forward ingredient.

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KC has developed a consumer campaign to help with consumer pull-through by tapping into the fermented food and micro ingredient trends.

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The consumer campaign is designed to not only build awareness, interest, and demand, but to prove consumer demand for fermentate exists in the marketplace.

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B2B programmatic media

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B2B programmatic media