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 AMIN agencies have those special qualities found only
in independent agencies – local expertise, involved
owners and senior management, and a unique commitment
to client service. Yet, with its “branch-affiliate
office” form of organization, it offers members access
to the worldwide thinking so critical in today’s
global environment.
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The 37 AMIN North America member agencies have each
been carefully selected to create a network of
growth-oriented thought and market leaders. Their
impressive and diverse client list includes such
household names as DuPont, IBM, Proctor & Gamble,
Cessna, Gerber Foods, ServiceMaster and Tyson Foods,
to name just a few. To learn more about the success of
our members, be sure to visit our
Creative Hall of Fame.
AMIN gives its members the collective resources to
enjoy even greater success.
In fact, agencies that
have joined the network and taken advantage of these
resources have experienced significant growth as a
result.
While advertising agencies are known for their
competitive drive, AMIN members have a cooperative
spirit that is at the core of what makes this network
extraordinary. Our members openly share their
experience, knowledge and ideas with other agencies in
a way that is unmatched in this business. In fact,
when we consider agencies for membership in the
network, we look not just for agencies that have a
great creative product or are financially sound. We
also want those who are willing to share the secrets
they have learned on the road to success.
This sharing occurs in all kinds of ways, from
informal telephone calls to the annual meeting of
agency principals, where ideas flow freely as
participants seek advice on virtually any problem
facing agency management. This same cooperation can
also be found as managers throughout the agency
structure discuss media, finance, creative, public
relations, and account planning/account service issues
at individual conferences. However, it is always
understood that we never expect any agency member to
violate any confidential client/agency relationship in
working with other AMIN agencies. |
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