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Becoming a memberGroup: Media / Research
Created: July 29, 2009
It doesn¹t really matter how great the work is if the right people don¹t see it. Spread your ever-growing knowledge of market research, strategy and media planning right here.
Your Guide to Who Measures What in the Online Space
Nielsen Quantcast, Hitwise Compete, Google's Doubleclick -- Which Service is Right for You Depends on What You're Tracking AdAge Media Words By: Cotton Delo Published: ...
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Sep 20
2010 Marked Tipping Point as Starch Gained Critical Mass with ...
New York, NY, January 24, 2011 - In the latest of a string of new client wins for GfK MRI's Starch Advertising Research, THE WEEK ...
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Jan 25
GfK MRI Will Measure All Forms of Magazine Reading in ...
Magazine Audience Ratings Will Encompass Print, All Digital Platforms New York, NY, October 6, 2010 - Following nearly a year of testing, beginning in 2011 ...
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Oct 6
TRAFFIQ Partners with AMIN WORLDWIDE
TRAFFIQ’s Media Management Platform Helps AMIN Members Streamline Digital Media Buying, Management and Billing to Reduce Overhead and Improve Client Results. http://www.traffiq.com/pr/amin
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Oct 6
Web Strategy Matrix: Google Buzz vs Facebook vs MySpace vs ...
http://ow.ly/1iajK Find out where customers already are through developing data around consumer behavior called socialgraphics. Jeremiah Owyang SF, Silicon Valley Partner, Customer Strategy Altimeter Group
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Mar 12
Concern about economy declines among Affluent
While Optimism about the future Holds Steady. Mendelsohn Affluent Barometer, online survey of 1,362 affluent adults HH $100,000, the 3 biggest concerns out of 16 ...
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Feb 11
Think you know China?
Eight Things Foreigners Get Wrong China Is Not Just Like America in the 50s, Says P.T. Black at Jigsaw, and Seven Other Common Beliefs That ...
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Feb 4
Peter Mayer’s Broadcast Buying Group Delivers at 99% Index
Peter Mayer’s 14-member media team has a strong track record of delivering impressive results for our clients. Our post-buy analysis for Q309 television and cable ...
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Jan 20
Ad Agencies: 94 Social Media Monitoring Tools and Solutions
Ad Agencies: 94 Social Media Monitoring Tools and Solutions http://wiki.kenburbary.com/
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Dec 8
Telmar to Provide Access and Analytics for All Nielsen Fusion ...
New York, November 24th, 2009 - Telmar Information Services Corp. announced today that it will provide software access and analytics for all Nielsen Fusion studies ...
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Nov 24
Redefining Values
The Era of Consequences will be guided by a potent ambition of responsibility that will entail a greater emphasis on vigilance and resourcefulness. Spending will ...
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Nov 23
Yankelovich White Paper on Recovery Consumer
Surviving the recession was the easy part. Surviving the recovery will be the true test. But how do you get back in the game when ...
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Nov 16
A New Silicon Valley Rule? All Great Internet Cos. Build ...
In Silicon Valley, there's an old adage that says all great internet companies eventually build an e-mail service. Nearly every major player from Google to ...
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Nov 11
Google fields tool to help marketers gauge display ads' impact
Oct 19, 2009 -By Brian Morrissey When Google reported surprisingly strong revenue growth last week, executives said it was thanks to the resilience of search ...
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Oct 20